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150 Chapter 150, Pepsi Music Billboard (Add 2 For Tianhai Xiangyun)
    Chinese Name: 巨星从综艺主持人开始  Author: 村中野夫(Cun Zhong Ye Fu, Wild Villager)
    Original: | Translator:

In the morning, a quarter past eight.

     Office of the Director of the Center Office.

     Luo Xin just talked with Liu Xiaowan of Pepsi.

     Liu Xiaowan wanted to meet Luo Yiming urgently.

     Because Luo Yiming did not come to the TV station today, Luo Xin could only call the latter.

     After hearing Director Luo said that Pepsi wanted him to be the brand Image Spokesperson.

     Luo Yiming was somewhat surprised.

     Pepsi, Luo Yiming can't know.

     The spokespersons they hire are the most popular celebrity artists.

     In an instant, Luo Yiming immediately thought of the former Pepsi spokespersons such as Guo Fucheng, Cai Yilin, Xiaozhu, Gutianle, f4, she, Sea of Stars Radiance.

     In short, Pepsi that's it's willful.

     As long as someone is famous and hot, he will invest his money on whom.

     The brand spokesperson is diligent in changing, and the money is paid happily.

     This is the case in China.

     In the world, it is nothing more than that.

     In short, superstars Michael Jackson, Britney, Madonna, Beckham can not escape the fate of Pepsi spokesperson.

     However, how does this endorsement match yourself?

     Could it be that I am so hot?

     Luo Yiming didn't confirm that he really became like this.

     It can be said that he is not cold about brand endorsements.

     While working at the Mango Channel, his temporary energy has been devoted to the show.

     However, Luo Yiming didn't have so much energy to endorse a beverage product, shoot a short film, and participate in activities.

     He expressed no such interest on the phone.However, Pepsi is willing to sponsor 10 million yuan for the big names, and give him two show logos and an exchange condition for oral broadcast. Luo Yiming thinks there is no problem.

     Today is different.

     If before, Luo Xin might not have to seek Luo Yiming's opinion.

     Directly accept the endorsement, and then give the announcement to Luo Yiming.

     But now, Luo Yiming exploded.

     He has become a legendary tree that sheds coins when shaken in the station.

     The big names he produced have come and become a variety show sought after by mainstream media.

     The first phase of the strong landing, the following shows, is bound to set off a greater storm.

     Luo Xin didn't want to be separated from Luo Yiming because of an endorsement.

     This is like the truth of not wanting to lose a forest for a tree.

     In the respect of Luo Yiming, she didn't talk much about the endorsements with Pepsi.

     Euphemistically rejected Xiao Liu, but the latter did not give up.

     From Luo Xin's hands, I asked for Luo Yiming's contact details, and Liu Xiaowan also went directly to Taili Luo Yiming's living place to find him.

     Put aside the artists of Luo Yiming TV Station.

     Liu Xiaowan wanted to chat with Luo Yiming alone.

     From the winding path behind the small building of the TV station, through an open-air corridor covered with dead leaves and creepers, the host's dormitory is standing to the west.

     The small building is very old.

     There are four floors in total.

     Luo Yiming's dormitory is on the third floor.

     This time I came to see Luo Yiming.

     Liu Xiaowan is still very confident that she can succeed.

     In May this year, the sixth Music Billboard event will be held in Beijing.Music Billboard created as the title of Pepsi-Cola.

     In fact, it is Pepsi, which creates a list for music, contributes to the music business, and promotes the win-win behavior of its corporate culture.

     In the past, this show was hosted by He Jiong on Mango Channel or by the host of CCTV.

     But since Pepsi recently saw the rookie host Luo Yiming of Mango Channel.

     Especially Luo Yiming also has two hot songs on the chart.

     They think that letting Luo Yiming host the sixth Music Billboard is even more not bad's choice.

     At the same time, in inland areas, Pepsi's 2006 spokesperson is still blank.

     After signing Luo Yiming's endorsement, the spirit of Pepsi is also in line with Luo Yiming's positive energy idol characteristics.

     Liu Xiaowan knows that Luo Yiming has never hosted such a large-scale Music Billboard.

     Therefore, compared with other senior hosts, this opportunity is naturally very important to him.

     When he came to the door of Luo Yiming's dormitory, Liu Xiaowan sorted out her hair, smiled and knocked directly on the door.

     Luo Yi in the dormitory had already got up tomorrow morning.

     In fact, after he got up, he also searched on the computer about Pepsi's big moves in China in 2006.

     In 2006, in Hong Kong and Taiwan, Pepsi signed the spokesperson Zhang Zhirao, but this person really didn't have much popularity in his previous life.

     Not much influence.

     In the mainland, Pepsi's sales are not very satisfactory either.

     Although kfc has been in China for more than ten years, sales in the entire market have not been so fierce.With Coca Cola, a big rival, Pepsi's entry into large supermarket chains has not been so smooth.

     But just last month of this year, Pepsi-Cola won the 53rd place in the "China's 100 Best Employers List" by the World Corporate Brand Competitiveness Laboratory.

     And it has been ranked No. 1 in Fortune's "World's Most Admired Beverage Company" for two consecutive years.

      has to say, all thanks to Pepsi’s strategic advertising investment.

     Every year, Pepsi will look for Most Potential, the most popular star in the world, as their Image Spokesperson.

     Promote the product in the area where it is located.

     The re-packaging of celebrity artists and the use of Pepsi as a symbol of celebrity status has indeed achieved a win-win situation for both celebrities and Pepsi.

     Luo Yiming was not interested in this kind of endorsement halo, but during the search, Luo Yiming also found a Pepsi naming event.

     This made him couldn't help but have some ideas.

     As soon as I operated the mouse and thought of continuing to check, the next second, a knock on the door came in.

     When Luo Yiming walked over, he saw Liu Xiaowan from Pepsi.

     "Hello, this is Liu Xiaowan from Pepsi."

     "Hello. Wait for me a moment." Luo Yiming knew the purpose of the other party's arrival, and asked her to wait for a while. Luo Yiming changed her clothes.

     And Liu Xiaowan went to a cafe near the TV station and sat down.

     "Luo Yiming, right, I'm glad to sit with a big star like you and have coffee."

     Liu Xiaowan has seen many big-name superstars.

     She habitually formed this rhetoric.But when he spoke, Luo Yiming stopped: "Don't, Ms. Liu, don't say I'm A Superstar, I'm really not a superstar."

     "Hehe. You are humble. In China, I rarely see a better c than your host. I like it very much The big name you host is here and who is the hero."

     "Also, I don't think your host performance in Happy Camp is worse than that of Teacher He."

     Liu Xiaowan naturally studied Luo Yiming.

     As a negotiator like her, every celebrity has done a survey before visiting.

     "Ms. Liu is really good at talking, but I am not as good as you said."

     "There are many excellent hosts in China, and they are all worthy of my study, and I have been studying."

     "However, in our chat, I don't think we need to be so polite. You came here to let me be the spokesperson of your company's mainland brand. Then, tell us about your conditions?

     Luo Yiming didn't want to talk to Liu Xiaowan for so long.

     Liu Xiaowan laughed. In fact, she has been in the West for a long time and she is very happy.

     "I really like your character. Okay, then I'll just say it straight. We can sign a one-year brand endorsement. Regarding your reward..."

     "Wait a minute, you have to talk to the station about the rewards I can get. I don't care! What I care about is, besides these, what else is there that I can get?"

     When Luo Yiming just looked up Pepsi, he searched for a Music Billboard event that Pepsi will start in May this year.

     The last session of Pepsi Music Billboard was hosted by Mr. He.This is the sixth session.

     Luo Yiming has no hosting experience in this area.

     If he can win the host of this music event, it will be a good gain for him.
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